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Instagram analytics are the foundation of any strong Instagram strategy. All good marketing decisions stem from good data — and…

So you’ve planned and launched a social media campaign, and waited patiently for the likes, comments, and conversions to roll…

Responding to messages quickly is a huge part of social media customer service—and it’s no different whether you’re dealing with…

Ever seen an Instagram emoji fail IRL? Maybe your grandma used an eggplant emoji in a… compromising place. Or, your…

Have you ever heard the phrase, “all sizzle, no steak”? It’s the perfect “meaty” metaphor for social media vanity metrics.…

It can be hard to navigate the challenges of social media in healthcare. But if 2020 taught us anything, it’s…

Scheduling Tweets (Xeets?) can be a game-changer for your brand. It’s hard enough coming up with witty one-liners, hot takes…

Struggling to keep on top of all the different social media video specs? We were, too. Social platforms change like…

We get it: no one likes to put labels on things. (Though… that is your girlfriend, right?) But it’s pretty…

Looking to gain a better understanding of your customer’s behavior and how to engage with them? Social media intelligence could…